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Privacy policy

This policy explains what personal information English Porcelain Online collects, why we need it, and your rights under UK GDPR. Last updated 12 November 2026.

Who we are

English Porcelain Online (“we”, “us”) is a specialist dealer in antique English porcelain, operated by Beth in the United Kingdom. For privacy questions, contact beth@englishporcelainonline.com or call 07817 209 380.

What we collect

  • Contact messages — name, email address and your message when you use the contact form or email us.
  • Newsletter — email address (and confirmation status) when you join the mailing list.
  • Orders — name, email, delivery address, phone (if provided), order contents and payment status needed to fulfil a sale.
  • Site analytics (optional) — if you accept cookies, we use UseBasin Ahoy to record basic visit and form-submit events (for example pages viewed). This does not run until you choose Accept.

Why we use it (lawful bases)

  • Contract — to take and deliver your order, and to handle returns or delivery queries.
  • Legitimate interests — to reply to enquiries you send us, and to keep the shop secure and working.
  • Consent — for the newsletter (confirmed by email) and for optional analytics cookies. You can withdraw consent at any time.
  • Legal obligation — where tax or accounting rules require us to keep order records.

Newsletter

We only add you after you confirm via the link in the email we send (double opt-in). Campaigns are sent from newsletter@m.englishporcelainonline.com, with replies going to Beth. Every email includes an unsubscribe link. You can also email beth@englishporcelainonline.com to be removed.

Who we share data with

We do not sell your information. We use trusted providers who process data for us:

  • Cloudflare — hosts the store and transactional email sending.
  • UseBasin — contact form delivery (and optional Ahoy analytics if you accept cookies).
  • Stripe / PayPal / Klarna — payment processing when you buy.
  • Carriers — name and address needed to deliver your order.

Some providers may process data outside the UK. Where that happens, we rely on appropriate safeguards such as the UK International Data Transfer Agreement / Addendum or the provider’s standard contractual clauses.

How long we keep it

  • Contact messages — normally up to 24 months, then deleted unless still needed for an ongoing enquiry.
  • Newsletter — until you unsubscribe or ask us to delete your address (we may keep a suppression record so we do not email you again by mistake).
  • Orders — for as long as needed for fulfilment, returns and legal/accounting requirements (typically up to 7 years for financial records).

Cookies

Essential cookies or local storage may be used for the shopping basket and security. Optional analytics (UseBasin Ahoy) only run if you clickAccept on the cookie banner. You can change your mind by clearing site data for this domain, or by emailing us.

Your rights

Under UK GDPR you can ask to access, correct, delete or restrict your personal data, object to certain processing, and request data portability where it applies. You can also withdraw consent for the newsletter or analytics at any time. To exercise these rights, email beth@englishporcelainonline.com.

You may complain to the Information Commissioner’s Office (ICO).

Children

This site is intended for adults buying antique porcelain. We do not knowingly collect data from children.

Changes

We may update this policy from time to time. The “last updated” date at the top will change when we do.